Individual branding guidelines

Parker Brand ID: https://www.parkerid.com/us/en/home.html

To ensure consistency across Parker branding and to manage lead times and costs responsibly, all merchandise orders must follow our standard, company-approved programs and templates. This helps us deliver a better experience for everyone—while keeping quality, compliance, and brand standards aligned. 

What’s still available (compliant options):
• Parker primary logo only (standard branded item)
• Parker logo + Purpose statement (approved secondary element)
• Parker logo + approved tagline (permitted where available)

Want to recognize a specific event or team? A great alternative is to keep the item Parker-branded and add the custom message using non-branded inserts or packaging—for example, a printed card, box sticker, ribbon, or small tag included with the item.
If you’re unsure what’s allowed for a specific request, please contact Andrea Judel (
andrea.judel@parker.com) and we’ll help you choose the best option.